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Multichannel Marketing: A Practical, Informational Guide for Modern Businesses
Multichannel marketing refers to the practice of engaging customers through multiple communication and distribution channels, both online and offline. These channels may include websites, social media platforms, email, mobile apps, search engines, physical stores, call centers, and direct mail. The goal of multichannel marketing is not to push promotions aggressively, but to ensure that customers can interact with a brand in the way that feels most natural and convenient to them. As consumer behavior becomes increasingly fragmented across platforms and devices, multichannel marketing has become a foundational approach for organizations seeking consistent and accessible communication.
Hi Juan. Power on a Plate was massive for me too. The new book Masters of Integration though is the most exciting / best book I’ve ever read. Breaks down the whole mechanics of consciousness - infinite vs finite, and the mechanics of our human existence (knowingness, beliefs, emotions, thoughts, actions, pain etc) and how to understand and transform unpreferred experiences, and ultimately live a more empowered, fully realised life.
It explains reality creation in the most detailed and easy-to-understand way.
It’s truly a master class. I LOVE it and am putting the knowledge into practice daily.